Return to site

Benefits Offered by Custom Buttons in Promoting a Business

broken image

Promotional products come in different shapes and sizes. One of the handiest and most effective, of course, are custom buttons. But how exactly can custom buttons help your business? There are many ways but they all be summed up in three key benefits as highlighted here!

First off, remember that custom buttons are sometimes referred to as “walking billboards” and for good reason! Since they can be pinned to any shirt, bag or any personal apparel, they can go practically anywhere! Of course, not all custom buttons are created equal. A good design is a colorful one, and don’t forget to include a catchy liner or slogan to catch people’s attention and build your brand. This can be particularly helpful if your business relies a lot on foot traffic. As people approach you, make sure you give them a few buttons. They will probably hand these out to people they know - after keeping one for themselves - and this can help increase your community’s awareness of your business. More buttons distributed in your community means more chances of people knowing about you and your products.

Another way custom buttons can help your business is by being easy and interesting handouts at trade shows and other events. As people move around on the floor with your buttons, your business is being advertised! Attendees may even go looking for your booth just because they found your buttons nice and attractive, and that’s a good start of a potential business relationship. You’ll never know! While they may receive flyers too, buttons are more lasting because they can be pinned to their jackets or shirts, unlike flyers which sadly usually end up in the trash bin.

Finally, you’ll love the fact that even the best quality custom buttons cost relatively cheap, especially if you consider the benefits they promise. And because of its cost-effectiveness, you can easily create different designs for different sales or promos you have and have your staff wear these buttons alternately. For example, if you own a burger joint, have them wear buttons that promote your specials on certain days, one for your regular days and so on. One of the best things about cost-efficient marketing tools is that you can freely explore your creativity and put it to use. After all, when it comes to promoting a business, creativity is key. To know more about custom buttons, click here: https://en.wikipedia.org/wiki/Button.